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Pearson-prentice Hall Marketing For Hospitality And Tourism
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Brand: Pearson-prentice Hall
EAN: 9781292363516
MPN: 9781292363516
Categoría: Libros y revistas
Libro: Marketing for hospitality and tourism (978-1-292-36351-6) de Philip Kotler; John T. Bowen; James Makens; Seyhmus Baloglu (PEARSON-PRENTICE HALL ) Comprar Libros de Otros .. For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments. 0
Compara precios desde:
Pearson-prentice Hall in Libros y revistas
EAN: 9781292363516
MPN: 9781292363516
Categoría: Libros y revistas
Libro: Marketing for hospitality and tourism (978-1-292-36351-6) de Philip Kotler; John T. Bowen; James Makens; Seyhmus Baloglu (PEARSON-PRENTICE HALL ) Comprar Libros de Otros .. For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments. 0
Compara precios desde:
Pearson-prentice Hall in Libros y revistas
